# Backoffice / Admin console

Kibotu's admin console gives you a clear view of the scheduled campaigns in the form of an events calendar and lets you create and edit campaigns, as well as render visual assets to populate these campaigns. It provides access to all of the rendered assets and offers the flexibility to adjust their targeting parameters.

The console also offers performance metrics. These range from a high-level overview of Kibotu's impact on your key KPIs.


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